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2025-03-15
Vaekst ApS
Introduction
Vakest, a fast-growing sales company, approached us to take over, stabilize, and evolve their SaaS product, Pitchbound -a sales-enablement platform used to support, track, and optimize outbound calling. Their goal was clear: improve product reliability, introduce advanced analytics, and prepare the platform for future integrations and scale.
Establishing a Strong Technical Foundation
Our engagement began with a full diagnostic: a code audit, architecture review, and feature-by-feature evaluation. From this, we built a prioritized roadmap focused on stability, performance, and modularity. The result: a cleaner, more maintainable codebase and core API that allows new features and 3rd-party integrations to be added faster and with far less technical risk and debt.
Developing Advanced Analytics for Better Sales Insights
The first major upgrade was an expanded analytics layer that gives users real-time visibility into call outcomes, lead performance, and conversion trends. This further elevated Pitchbound towards a data-driven sales intelligence platform.
Automating Reporting and Increasing Organisation-wide Transparency
Building on the analytics foundation, we introduced automated statistical reporting - eliminating manual exports and guesswork. Users now receive actionable summaries across call activity, LinkedIn outreach, and email sequences. The impact: higher efficiency, clearer visibility, and a more data-driven workflow for every user.
The partnership is still going strong, and we're now accelerating development with strategic integrations, starting with OpenAI and HubSpot to unlock even smarter automation and deeper CRM connectivity.
Read more at pitchbound.com.
Technologies
JavaScriptVueOpenAIHubSpotTwilio

